Marketing + Operations
The same coordination instincts, applied to campaigns and teams: research that feeds a campaign, content that runs on a calendar, and systems that keep a small office consistent.
MAP360 Collective
Entertainment Marketing Intern • New York • Jan.–May 2023 • Northeastern co-opSupported account teams across simultaneous entertainment, sports, and experiential campaigns for clients including Netflix, HBO, Paramount, NBC, and Major League Soccer. My work was the research and operations underneath the campaigns, plus the trackers, media monitoring, recaps, prizing, and decks that kept several accounts moving at once.
The Idol — Premiere Plan
An independently developed hypothetical marketing plan for HBO's The Idol premiere, completed as a MAP360 intern project. I chose four markets on audience and commuting logic, then built creator, podcast, radio, gift-box, and out-of-home plans around them.
Content + Digital
Ziegler Insurance Group / Allstate • Operations & Marketing Manager • Aug. 2026–presentI run the agency's weekly Facebook, Instagram, and LinkedIn calendar: writing captions, developing creative, and publishing through Meta Business Suite and Hearsay/Yext alongside approved corporate campaigns. I handle daily community management, escalate anything sensitive, and maintain the website's educational and service content and the Google Business Profile.
Operations Systems
The same coordination work, in an office: SOPs and onboarding resources, project tracking, and the systems below, all built so a small team works the same way every time.